And while they have a very interesting little retrospective feature on their website (dudes, The Spot is !?) let's ignore that for a moment and focus on something really important.

There is free ice cream. Today only. Go to the website, log in with one of the half dozen or so Yahoo! IDs you've accumulated in the last 10 years, print a coupon for a free scoop at Baskin-Robbins (too bad Cold Stone didn't get on this action) and pick it up (FREE) today.

And also? Totally feel free to ignore the ice cream buzzkill that is Baskin-Robbins heir John Robbins. At least for the next 10 or so hours.

still going