So, let's say that you've decided that your image needs an overhaul. Maybe your current look is wearing thin; it's just not you, the crowd is tired, the music sucks. And there's that nagging voice within us all that pipes up every now and makes us dream about one day casting it all off and growing giant ears, whiskers, and a soft huggable pelt.

"I do it because it's fun," says Safety Bunny, a man dressed in a bright orange full-body bunny suit. His companion, a woman named Bouncy Bunny in a pink bunny suit, adds, "like people who dress as Santas or clowns. Santas get belligerent, but bunnies are fun." She pauses. "And clowns are even worse than Santas."