It sounds like more names will get added to the lineup for a November 9 benefit concert to raise money for North Bay wildfire relief efforts, but we know for now that Bay Area hometown band Metallica will be headlining along with Dave Matthews, whose Dreaming Tree Winery in Geyserville was evacuated and threatened by the Pocket Fire. We heard the rumor about the concert taking shape from Willie Brown on Sunday, who said that Salesforce CEO Marc Benioff and tech investor Ron Conway were involved. And now the Chronicle confirms that yes, they met with Tipping Point founder Daniel Lurie, Giants President Larry Baer, Jeff Lawson of Twilio, Twitter CFO Ned Siegel, and Rabbi Ryan Bauer of Congregation Emanu-El on October 15 to discuss what they could do to aid victims of the fires, who will be dealing with is after-effects for years to come. The concert was what they landed upon.
"We're there to help as much as we can, and this is how we do it, through music," says Metallica frontman James Hetfield in the promo video above.
The concert fundraiser, dubbed Band Together Bay Area, will happen in AT&T Park on November 9, shortly following Salesforce's Dreamforce conference which will be using the stadium for its annual concert for conference attendees on November 7 featuring Lenny Kravitz and Alicia Keys. Benioff told the Chronicle that his company will simply leave their concert set-up in place two extra days to accomodate the benefit. Tickets (starting at $49.50) go on sale Friday via Ticketmaster, and Ticketmaster has pledged to donate all processing fees back to the relief fund. Note that many of the prime seats in the stadium are being reserved for first responders and affected families, which could end up being a lot of seats.
All proceeds will go directly to short-, intermediate, and long-term assistance for low-income communities affected by the fires, in three phases, with all funds distributed by December 2018 through the Tipping Point Emergency Relief Fund. If you like, you can also just donate here. The fund has already collected $6.5 million and $1.5 million has already been distributed to Community Foundation Sonoma, Napa Valley Community Foundation, and North Bay Fire Relief.
Also on the bill as of now is Oakland-born rapper G-Eazy, who tells the Chron, "My heart goes out to all those affected by the devastating fires. The Bay Area is forever my home, my heart and soul, and it hurts to see so many people lose everything."
Collaborating on producing the show are usual rivals Another Planet Entertainment and Live Nation.
According to Brown, when he heard the original rumor, the goal was to raise between $35 million and $50 million.
Metallica guitarist Kirk Hammett tells the Chronicle that the Nuns Fire came right up to the front gate of his Mission Highlands home in Sonoma. "It’s brutal. The mental and psychological toll is what I always think about," he says.
Stay tuned as other big acts may join the bill.
Update: Also joining the bill are Dead & Company (feat. Bob Weir and John Mayer), Raphael Saadiq, and Rancid.