Perhaps he's willing to give it up because its purpose, which is to help IT professionals gain maximum success, is blessedly non-applicable to his life as freewheeling blogger/bon vivant/raconteur.
Or maybe it's just because he's a nice guy, and he knows that there are readers out there who colud benefit from the wisdom of author Rajesh Setty.
Whatever the case, enter by midnight Monday to win a capy of this book. Good luck!