PBR Launches an iPhone App

As our friends at Uptown Almanac show us, Pabst Blue Ribbon now has an iPhone app to help you find the nearest bar serving up the Mission's favorite aperitif. The result of a search in the Mission? They have it everywhere, obviously. But as UA puts it, "If you ever though that PBR was not marketed to you, dearest starry-eyed Missionista, time to get real."