For every Johnny, there is a Daniel-san. For every Federer, a Nadal. Every Billy Mitchell must eventually face his Steve Wiebe. And so it was at the Transfer this weekend. The cool kids have been gathering there in droves lately, so it came as no surprise to us that their happy hour pimps Pabst Blue Ribbon.
But what's this? Hamm's on the menu? A venerable Minnesotan brew challenging the iron-clad hold that PBR has on the tight-pants-and-confounding-haircut crew? Have the best and trendiest among us finally figured out that their favorite beer is just a Miller marketing gimmick? Or did the staff at the Transfer see the awesomeness that is the Hamm's Beer Bear and decide to give 'em a shot?
We're really hoping that this potential split becomes a real conflict. We think a beer-inspired hipster gang war would look a lot like West Side Story. Go to it, guys! May the best (or worst) (or best-but-trying-to-be-worst) beer win!