So, while for the most part we're very into doing coffee the "right way" (grind just before brewing, etc etc), there's a part of us that's super susceptible to gimmickry. We always want to try that new breakfast cereal ("But, sweetie, the marshmallows are shaped like PANTS"), or that new pizza where they bake your head right into the cheese-filled crust.

Thursday, we were at the less-than-supermarket in Noe Valley, and we saw this 4-pack of Wolfgang Puck's "Rich Espresso Latte" beverage, which comes in a SELF-HEATING CUP. Whoa. Awesome. At $4.50, it was a steal.

Sorry, inner voice -- evidently we did not.

Dude, when have you EVER enjoyed pre-made coffee products?

Not since college.

So . . WHY?"

Umm, duh -- SELF-HEATING CUP!

Okay, so what's good about this stuff? Three things. One, it tastes better than the aforementioned Budweiser "B-to-the-E", the taste of which we referred to something like "licking the floor of a frat house." This Wolfgang Puck stuff is more like Taster's Choice, heavy on the milk and toilet bowl cleaner. The second good thing about this stuff? Well, since Mrs. Trimeth is no longer big and pregnant, she can once again have all the caffeine she pleases -- thus we finally have our tasting partner again. Joy! She hated it too. Listening to her complain; that's half the fun right there. Finally, the self-heating mechanism is sort of fun to operate. No snark, we promise. Details and final results after the jump.

Cripes, Trimeth -- didn't you learn your lesson when you tried that Budweiser plus caffeine crap, way back when?