Inside Scoop's masterful Paolo Lucchesi brings us crucial entertainment this afternoon: James Brown's two long-lost Cup-O-Noodle commercials. They're beautiful. Lucchesi notes: "Sometimes there are no words. This is not one of those times. There is just one word here: Amazingness. This is guaranteed to brighten anyone's day." And how.

[Inside Scoop, via Egotripland]