We guess this gets filed under KFC-like re-brandings without totally throwing out the company name, but Radio Shack want us to start calling it "The Shack" while still holding onto that R-inside-a-circle logo of theirs. They're doing a kickoff event, or something, using two "fourteen-foot-tall laptops"--one in Times Square in New York and one in Justin Herman Plaza here in SF--on Thursday morning in which they'll be streaming live webcam images back and forth. Also, they promise "contests, bands, etc." No word on who these bands might be.
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