As we joked to Chicagoist, "Google's offices are pretty much heaven on earth. It's like the clock stopped for them in February of 2000." How do we know? Well, when we let our publisher know that we've been invited to review the new Brondell Swash (yes, it's being arranged -- anything to get that free Silicon Valley 100 swag), he tipped us to the fact that rumors abounded to the hi-tech nature of the......

The ghost of Malcolm Gladwell has come to haunt Silicon Valley tastemakers. You know those schwag-bags you're always hearing about on Defamer? It's all part of massaging the 'Connectors,' the folks of style and influence who supposedly have more to do with wildfire word-of-mouth sales than the rest of us schmucks. The latest effort is to identify techies and tech journos who's off-hand endorsement of a product can mean an explosion in market share. Bloggerstars......