Making More Money Than Ever Before, Current Plans Massive Layoffs

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What's being described as a "major bloodbath," both the Los Angeles and San Francisco Current offices plan on snipping 80 employees, which will bring their entire staff to somewhere around 300. This comes on the heels of news that Al Gore's media company will become more YoutTube-ish. That is to say, shorter videos produced my non-employees.

NBC Bay Area's Jackson West reports:

This re-organization was not the result of a need to cut costs. Current Media will have its most profitable year. This financial stability will allow the company to re-allocate resources in order to put further emphasis on areas of the business believed to best position Current Media for continued long-term growth.

Current COO Joanna Drake Earl tells Valleywag, "'It's always a very sad day to eliminate positions,'" going on to say that "'being a good media company listening to our consumers... any media company in the business of show production is... watching the dial'" And that? Is showbiz, folks. Even a hippie business like Current sometimes must to make tough decisions.

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Comments (6) [rss]

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My guess is nobody was watching.

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I thought "having an audience" was old-media and therefore obsolete?

I rode by there last night. What's with the random people in the front who look like they're just cruising the internet? Are those employees? Internet cafe? "Come fuck around on our terminals, love Current" section?

lejohny,
i used to work in that building, at least as of a year ago those guys in the window on king street were operating what looked like the setup which schedules upcoming clips to play and in what order. it kinda looked like a few tv studio consoles and a bunch of computers with final cut or stuff like that on them

Meanwhile, AL Gore makes hundreds of millions scaring people with Global Warming lies.

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the easiest way to "make more money" is to fire staff. it allows for a quick bump in profits and they'll just buy programming from other people, slap a current label on it, and they'll do fine.

sucks though they had to fire almost 1/3 the staff. one would think if they're doing well that means the staff was doing an ok job but I suppose cheaper is better nowadays. who needs jobs anymore anyway?

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