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For every Johnny, there is a Daniel-san. For every Federer, a Nadal. Every Billy Mitchell must eventually face his Steve Wiebe. And so it was at the Transfer this weekend. The cool kids have been gathering there in droves lately, so it came as no surprise to us that their happy hour pimps Pabst Blue Ribbon.
But what's this? Hamm's on the menu? A venerable Minnesotan brew challenging the iron-clad hold that PBR has on the tight-pants-and-confounding-haircut crew? Have the best and trendiest among us finally figured out that their favorite beer is just a Miller marketing gimmick? Or did the staff at the Transfer see the awesomeness that is the Hamm's Beer Bear and decide to give 'em a shot?
We're really hoping that this potential split becomes a real conflict. We think a beer-inspired hipster gang war would look a lot like West Side Story. Go to it, guys! May the best (or worst) (or best-but-trying-to-be-worst) beer win!
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Ever had a "hammtini"? Hamm's in a martini glass with a lime. Very sophisticated.
the transfer is a sh*thole. why bother wasting time talking about their horrible happy hour selection?
This makes me want to go into the Transfer and order a cosmo just to be non-conformist
If they had Grain Belt Premium aka "Premo", I might be interested
Minnesota import...well, maybe today...
Back when this town had a strong Bottlers' Union, I used to work at Hamm's (also Lucky Lager). Great job, beer on tap in the break room, quarts to take home...
I agree, ginger. It makes Expansion/Metro look klassy.
I'm from the Land of Sky Blue Waters and even I'd need to beg off on a can of ice-cold Hamm's
I've been waiting for Schaefer to make a comeback as an ironic beer choice. Best ad campaign ever - "Schaefer, when you're having more than one."
Hey Schaefer was the official beer of the Boston Red Sox and Fenway Park in the 1970s. The gingle was, "Schaefer is, the one beer to have, when you're having more than one!". And man after a long hot humid summer day at Fenway man did the place smell like warm rotting piss.
Ah, PBR, the juice of the tragically ironic hipsters.
http://www.salon.com/mwt/food/eat_drink/2008/08/11/pabst_blue_ribbon/
I bother wasting time @ the Transfer because I'm waiting to, uh, transfer.
I appreciate the tactful avoidance of the term "hipster" in this post.
If you are going to promote low-brow hipster (ha!) nostalgia beer, why not have something local? Austin has Shiner Bock, which my grandpappy considered cheap low class stuff, and when we went to Nuevo Laredo and Matamoros back in the day we never paid more than 25c for a Corona. And there was Pearl and Lone Star, all brewed in San Antonio.
Doesn't SF have its own indigenous cheap brew? Even something from the Central Valley, or Asia, would be more indigenous than midwest brands. Maybe Olympia comes closest.
When the Rickshaw Stop first opened a few years back, it sold Icehouse in a can for $1. I'm not sure how long that lasted (not long enough).
excellent point, wsanders. prior to the red hook revolution, we seattlites drank oceans of the vitamin R (rainier) unless we could afford the good stuff, henrys.
Henry Weinhard's would be a good option, wsanders. Or Corona in cans.
No, the cool kids drink Tecate out of cans, and have for a couple years. It's decent beer, cheap, and refreshingly free of the h*pster stigma which now clings ineluctably to PBR.
Many Hamm heirs live here in SF.
Nice King of Kong reference =]