New Clubman from MINI Makes Its Debut in San Francisco

Our corporate overlords are working weekends just to get the word out about the new Clubman from MINI. Instead of zoom zoom, it's now "zig zag zug". Larger photo here.

We're used to seeing MINI Coopers and Cooper convertibles zigging and zagging all over the Streets of San Francisco. So MINI is using those two models to help introduce their new station wagon version called the Clubman (or Clubperson or Clubpersyn, your choice). In MINIspeak, the words zig and zag are naturally followed by zug. The new model is 10 inches longer than a regular Cooper -- maybe that's the right size for you.

Of special interest to urban city-zens is the right-side-only ClubDoor, which aids passenger loading. It looks like this. Having this clamshell door on the sidewalk side is good for us Yanks, but not so good for people who live in countries where they drive on the wrong side of the road. Like Londonists, for example. These days, with all those places that have switched over, car owners of the world mostly drive on the right, mostly. Good for us.

Global hegemony is finally paying off.