SFist: Cloverfield Movie: Viral Marketing Infects San Francisco

Jamison

Sun, 23 Dec 2007 09:07:53 -0800

I'm so sick of this shit. NBC and IBM got caught, but what good was it? It's now common practice for advertisers to graffiti public and private property for their shit. Perrier water was spray painting their logo on sidewalks a couple months back and when that Exorcist remake came out a while back the marketers marked storefronts with 666. You know what, fuck them, I just became friends with their facebook page to leave grafitti all over it. Seeing as it's a sunday morning before xmas, my hope is they won't get around to removing it for a while. I'm not going to see their piece of shit movie either.

Generic

Sat, 22 Dec 2007 17:10:10 -0800

We're above that kind of thing. And how. Wouldn't see it as a matter of principle.

SFistJim

Sat, 22 Dec 2007 09:11:51 -0800

Hey, you're right, the banner ads have a better link. http://www.cloverfieldmovie.com/?utm_source=Gothamist-FlashAds&utm_medium=MediaplexBanner&utm_content=Gothamist-ROS_728x90-CF_728x90_contest_html&utm_campaign=CLOVERFIELD Dude had a nice camcorder and loads of batteries, apparently.

joe

Fri, 21 Dec 2007 20:17:56 -0800

their marketing has also apparently taken over SFist...banner on the top and middle of the page

Deborah

Fri, 21 Dec 2007 11:32:03 -0800

OMG. Sidewalk chalking gives me major Smith College flashbacks. Is it "Coming Out Day" already?