SFist: It's Wednesday. Do You Know What Your Baseball Stadium is Named Today?

Jon

Thu, 03 Feb 2005 12:33:33 -0800

I think that if you're going to sell you're naming rights, you should at least make an effort to have it sound cool. Monster Park does have a nice ring to it (although we were rooting for Virgin to win)and Verizon or Cingular does sound better than say, ABC&S&T Park, or even Minute Made Field. Iyick. Another funny thing about naming rights, though- they always go wrong

fling93

Thu, 03 Feb 2005 11:47:36 -0800

Weren't Verizon and Cingular also combos of baby-bells with acronyms for names? Dunno if I'd like those names for parks, though. Maybe we should just consider ourselves lucky to have even had "Pac Bell Park" for a name, if even for a short while. And SBC Park isn't as bad a name as frickin' Minute Maid Park (still an improvement over Enron, though). But I think the root problem of all this (and many other issues) is that there's way too much money going into sports.

John

Thu, 03 Feb 2005 10:25:46 -0800

The replacement freeway exit signs for Candlestick/3COM went up recently - heading home on 101N from my office the signs now read "Monster Park" which sounds better than 3COM to me at least. I think that the trick to these things is to use a word rather than an acronym. Unless SBC feels like a total rebranding is in order as a result of this acquisition, it seems unlikely that the combo of two companies with acronyms for names will result in anything but another acronym though.

fling93

Wed, 02 Feb 2005 19:44:57 -0800

Hmm. TypeKey validation failed, for some reason. Anyway, I expect my approach will be the same as it was for Candlestick. When they changed the name to 3COM Park, I just called it "The Park Formerly Known as Candlestick." Seems kinda unwieldy, but I'm not the kind of person who sez very much, so it's generally not an issue.